Featured Article: Charles & Keith 25th Anniversary Ad Campaign

Charles & Keith celebrates their silver jubilee anniversary—the brand was founded by fashion entrepreneurs Charles Wong and Keith Wong in 1996—with an ad campaign featuring English model Lily McMenamy. The talented multi-hyphenate catwalker was heavily involved in the art direction and styling of the campaign photoshoot and contributed significantly to the creative process.

Drawing inspiration from the 90s and reinterpreting its fashion trends to create the looks she wore in this campaign, Lily gives us a peek into her life and reveals the environmentally-conscious choices she makes on a typical day.

She also recalled her favourite birthday memory. “My best birthday was definitely the most recent one. I missed my friends so much during the pandemic and it was great to see them all in one crazy picnic! My best friend Alexandra and I also took a flight to Venice, and then a train to Naples between fashion weeks. It was so special. We saw incredible art shows, drank bellinis, went jogging under the Ponte Vechio and danced all night!”

The CHARLES & KEITH Anniversary Series are already available online and in stores since September 21st, 2021.

Seven Covers of i-D Magazine 40th Anniversary Issue

i-D Magazine celebrates their 40th-anniversary issue with seven different covers featuring Kristen and Lily McMenamy, Kendrick Lamar and Baby Keem, Björk and Arca, Paloma, Sage and Ama Elsesser, Daan Duez and Ilona Desmet, David Sims‘ son Ned, and a 1990 archive photo of Steffan, a teenage precinct shopper. (source)

Iceberg Spring Summer 2015 Ad Campaign

Olivier Zahm continues his aesthetics for Iceberg‘s latest campaign featuring model Lily McMenamy. The campaign was styled by Caroline Gaimari with hair and make up by Sergio Corvacho. (source)

Four More Covers of Tush Magazine Fall Winter 2014

In additional to previously released Rihanna‘s cover, Tush Magazine presented four other front page images featuring Lily McMenamy, Tushette, Alana Bunte, and Esther Heesch. (source)

Four More Covers of Vamp Magazine Issue 2

Giampaolo Sgura photographed the Lily McMenamy cover (styling by Barbara Martelo) and Suvi Koponen version (styled by Francesco Sourigues).

Txema Yeste did the Leona Binx Walton cover (styling by Melanie Huynh) and Nico did the Kim Peers cover (styling by Barbara Martelo). Click here to view the first released cover with Malgosia Bela. (source)

A.P.C Pre Fall 2014 Ad Campaign

The campaign with Lily McMenamy is snapped by Walter Pfeiffer. (source)

Click the links to view past campaign images of A.P.C: Spring Summer 2014, Fall Winter 2013, Spring Summer 2013, Fall Winter 2011, Spring Summer 2011, Resort 2011 and Fall 2009.

Six Covers of Lurve Magazine Issue 8 Spring Summer 2014

The cover stars are Lily McMenamy by Sonia Sieff, Elisa Sednaoui by Laurence Ellis, Hanne Gaby Odiele by Dario Catellani, Caroline de Maigret by Alessio Bolzoni, Adwoa Aboah by Olivia Arthur and Robbie McKinnon by Edmund Aves. (source)

Five Covers of SSAW Magazine Spring Summer 2014

The cover stars are Harleth Kuusik by Harley Weir with styling by Lotta Volkova; Tommaso De Benedictis by Yann Faucher with styling by Adam Winder; Jamie Wise by Paul Jasmin with styling by Trevor Stones; Mica Arganaraz by Brett Lloyd with styling by Tuomas Laitinen; and Lily McMenamy by Rachel Chandler with styling by Delphine Danhier. (source)

Two Covers of Zoo Magazine No.42 Spring 2014

Bryan Adams photographed the Malgosia Bela‘s cover while Dancian photographed the Lily McMenamy version. (source)

Click here to view last year cover featuring Anne Vyalitsyna.

Lily McMenamy for Russh February/March 2014

The cover is photographed by Alex Franco. (source)

Click here to view last year cover featuring Marie Piovesan, here to view 2012 cover featuring Mirte Maas, here for 2011 cover with Delfine Bafort, and here for 2010 cover with Erin Heatherton and Jacquelyn Jablonski.