MAC Cosmetics tapped Rihanna for Mac Viva Glam Lipstick supporting the MAC AIDSFUND campaign. The image was shot by Inez van Lamsweerde & Vinoodh Matadin. They also hired models Irina Kulikova (MAC Mineralize Eyeshadow Quads), and Viktoriya Sasonkina (MAC Feminine Face Collection). (source)