Tag Archives: Diet Coke

Diet Coke 2013 Ad Campaign







UPDATED MARCH 12th 2013: Added new campaign images photographed by Stephane Sednaoui featuring Marc Jacobs and Ginta Lapina via WWD.

Marc Jacobs is the successor of Karl Lagerfeld and Jean Paul Gaultier as the latest high end fashion designer who’s collaborating with Diet Coke. He was photographed topless by Stéphane Sednaoui for the cheeky photo booth-like images.

Images via TFS.


Diet Coke Spring Summer 2011 Ad Campaign


Coco Rocha tweeted about her reprising her role as Diet Coke campaign model and continues to collaborates with Kaiser Karl for it. She also said that in the campaign she’ll be starring along Jeneil Williams and Heidi Mount, and finally the images are out!!

Karl Lagerfeld reportedly lost 90 pounds in 2001 by consuming only Diet Coke and steamed vegetables and has been known to employ Diet Coke butlers. Dang! Is that even healthy, eek!

What do you think about this season’s campaign compared to the last year where Coco posed alongside Karl’s eye candy/muse, Baptiste Giabiconi?.


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