Prada Resort 2021 Ad Campaign


Steven Meisel captures the Resort 2021 ad campaign of Prada with a hint of mystery and cinematic quality which is based on a story conceived for the campaign, titled “A Stranger Calls,” by British writer Candice Carty Williams, best known for her 2019 best-selling debut novel, “Queenie.”

Freja Beha Erichsen, Maty Fall Diba, Mao Xiaoxing, Rudolfs Valbergs and Merlijne Schorren are the campaign models. They are posed in location, the stunning Deco Villa Gnutti in Italy’s Brescia, created by famed interior designer Ettore Canali.

The famed photographer has worked on Prada’s ad campaigns from the Spring Summer 2001 to the Fall Winter 2016 season. For this season, the campaign was remotely shot, meaning Meisel was not on the set but he directed the crew, cameras and models. (source)


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