Oscar-winning actress and CEO and founder of Goop, Gwyneth Paltrow gets candid with Town & Country in her May 2020 cover story about what prompted her to begin her research in food and nutrition, her devotion to the wellness industry, the double standards she faces as an actress and business mogul, and the message she has for her critics.
Goop launched in 2008 as a newsletter and has since grown to comprise the Netflix series (“The Goop Lab with Gwyneth Paltrow”), a podcast, a franchise of wellness summits, a book imprint, retail stores and popups in several countries, and countless products.
In light of the COVID-19 pandemic, for the last few weeks, Gwyneth and the Goop team have been supporting a variety of causes to help those affected by COVID-19. This week, Goop is donating 25% of profits from their GOOPGLOW 20% Vitamin C & Hyaluronic Acid Glow Serum (the cult favorite product Gwyneth mentions in this cover story) and 25% of profits from the G. Label outfit Paltrow wears in her T&C cover story to the Frontline Responder’s Fund, a cause very close to her heart.
On her childhood: “There wasn’t a lot of wellness in the house. My mother was environmentally conscious. She helped pioneer curbside recycling in Santa Monica, and we were the house that had the Hansen’s natural soda.”
On how the treatment of her father’s throat cancer, in 1999, prompted her journey to wellness: “His treatment was so brutal, I was thinking, almost out of desperation, that we had to be able to do something else to help him. That’s when I started to research food and nutrition.”
On her mission with wellness: “I really believe that being alive is just a process of—if you’re not wasting your fucking life — figuring out how you can impact the world positively. You can choose to engage in your life and participate in it, or you can back out and criticize everybody else in your arena.” (source)