True Religion has tapped Bella Hadid to be the ad campaign face of the brand for Fall Winter 2018 season.
The campaign images were photographed by Boo George with styling direction by Mimi Cuttrell. Hair and makeup by Jen Atkin and Mary Phillips.
In a statement, the brand said that Bella embodies all things True Religion, past, present and future; iconic, edgy and everlasting. (source)