UPDATED MARCH 22nd 2013: Added new campaign images featuring Beyoncé, who was shot in Nassau, Bahamas, by Inez van Lamsweerde & Vinoodh Matadin for H&M Summer 2013 ad campaign. In one of the ad images, Beyoncé wears a tie-dye bikini from the H&M for Water range, with a quarter of sales donated to the WaterAid charity. Image via TFS.
Greg Kadel photographed the new campaign images of H&M featuring models Constance Jablonski, Charlotte Free, Nadja Bender, Sui He, Melissa Stasiuk, Thiago Santos, and Simon Nessman.
Click the links to view past campaign images of H&M: Fall Winter 2012, Spring Summer 2012, Holiday 2011, Fall Winter 2011, Summer 2011, Spring 2011, Holiday 2010, Fall Winter 2010, Summer 2010, Spring 2010 and Fall Winter 2009.
Images via TFS.