ck One Cosmetics 2012 Ad Campaign




UPDATED MARCH 09th 2012: Added three new campaign images featuring Fei Fei Sun, Herieth Paul, Yuri Pleskun and Ehren Dorsey via Women Management New York and Elite London.




ck One is expanding to the exciting beauty world and for their first cosmetic range. The brand’s tapped Abbey Lee Kershaw, Lara Stone, Ruby Aldridge, Herieth Paul, Eliza Cummings, Fei Fei Sun, Ehren Dorsey, Viggo Jonasson and Yuri Pleskun who were photographed by David Sims under the creative direction of Fabien Baron.

“With its fragrance roots, expanding into a color cosmetics line was a natural progression for the CK One brand,” said Tom Murry, president and chief executive officer of Calvin Klein Inc. “This latest extension embodies the energy and free spirit of CK One, offering fresh and unique beauty products that are ideal for today’s youthful, independent consumer.”

Check out the latest Fall Winter 2012 show cards of Abbey Lee Kershaw (Next Milan), Herieth Paul (Select London) and Ruby Aldridge (Next New York, Next London and Next Milan).

Images via TFS and Models.com








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