Dolce & Gabbana Menswear Spring Summer 2012 Ad Campaign

UPDATED JANUARY 17th 2012: Added five new campaign images photographed by Mariano Vivanco via TFS.

Mariano Vivanco photographed his first Dolce & Gabbana mainline campaign images featuring Italian actors: Giuseppe Fiorello, Francesco Scianna, Filippo Nigro, Thomas Trabacchi, Primo Reggiani and Chiara Francini. He also made a cameo as the photographer in the third image, below.

The photos are intentionally candid and reminiscent of scenes from an Italian-style comedy, where actors portray life in a Southern Italian village: a baptism, Sunday with the family, a portrait with mother, at the bar with friends, afternoons at the beach, courting the village beauty, guy talk, a stolen kiss on the docks and a birthday party with relatives.

The spontaneous images portray fragments of real life and highlight the values of Dolce & Gabbana: Italian spirit, tradition, family, love, passion, joie de vivre and the ability to capture the modernity of the past and to render it contemporary.

Click the links to view past campaign images of Dolce & Gabbana Menswear: Fall Winter 2011, Spring Summer 2011, Fall Winter 2010 and Spring Summer 2010.

Images via Design Scene.

9 responses to “Dolce & Gabbana Menswear Spring Summer 2012 Ad Campaign

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