UPDATED JULY 17th 2011: Added five more campaign images via TFS.
UPDATED JULY 16th 2011: Added three new images of the campaign via TFS.
This kind of campaign of Tommy Hilfiger (“The Hilfigers“, a fictional all-American family made up of eclectic characters) has been running for three consecutive seasons. As Mr. Hilfiger said to WWD, “The fall campaign captures the magnetic draw that everyone can relate to — home. For two seasons we’ve seen the Hilfigers travel; now we have the chance to peek into their everyday lives and see how they define home sweet home.”
Noah Mills, Iselin Steiro, Jacquelyn Jablonski, André Douglas, Marcel Castenmiller, Bernard Fouquet, Chloe Blackshire, Eric Fry Halperin, Gracie Carvalho, Heloise Guerin, Julia Hafström, Lea Sorensen, Luis Borges, Max Motta, Max Rogers and Sam Way was photographed by Craig McDean in Old Westbury, N.Y with the styling done by Karl Templer and creatively directed by Trey Laird of Laird + Partners.
Images via TFS.